Led end-to-end planning and execution of strategic product launches and business initiatives across LATAM, coordinating cross-functional stakeholders across Marketing, Product, Commercial, Clinical, Regulatory, Operations, Digital, and Market Access. Managed project timelines, milestones, dependencies, risks, and market readiness activities, ensuring alignment between global strategy, regional priorities, and local execution. Established standardized project governance mechanisms, including readiness reviews, project dashboards, stakeholder communications, status reporting, and escalation processes to improve visibility, accountability, and decision-making. Developed and managed KPI dashboards and post-launch analytics to monitor execution progress, market adoption, and business performance, identifying gaps and generating actionable recommendations for regional stakeholders. Monitored post-launch performance of Nucleus Nexa, with quarterly units increasing from 137 to 294 (+115%) and product mix share expanding from 9% to 12% during Q3 FY26. Led cross-functional business reviews, lessons-learned workshops, and continuous-improvement initiatives, translating project insights into process improvements for future regional initiatives.

Led end-to-end ERP implementation projects from requirements gathering and solution design through testing, deployment, training, and post-go-live support. Managed multiple concurrent client projects, coordinating timelines, deliverables, budgets, risks, dependencies, and stakeholder expectations to support successful implementation. Served as the primary liaison between business stakeholders and technical teams, translating operational requirements into scalable system solutions across CRM, distribution, project accounting, and other business processes. Led user training, change management, and adoption activities while identifying process improvement opportunities through customer feedback and operational analysis.

Coordinated Sales, Logistics, developer, and customer stakeholders to resolve business and operational challenges and support successful execution of a digital customer initiative. Analyzed customer consumption trends and feedback to measure adoption and identify improvement opportunities, contributing to 85% customer retention within the pilot group.

Coordinated supplier and engineering activities for new product introductions, supporting component development from concept through launch and ensuring material readiness. Developed an automated tracking tool to improve visibility and efficiency across weekly product-component management activities.

Improved production productivity by 18% through process analysis, bottleneck identification, time studies, and standardized performance measurement.