Leading a team of 15 people among Community Managers, Web Developers, Graphic Designers, Traffickers, Content Writers and Account Managers. Direct contact and relationship with C+ clients, CEO's and CMOs managing their accounts with upsale purposes. Reporting directly to the company's CMO, creating digital marketing campaigns and strategies for all products and new product launches. Lead paid advertising and e-commerce campaigns for branding and sales purposes. Direct contact with the sales director to be able to measure success and to make decisions for our future strategies/campaigns.

Creation of Marketing Plan for the year. Contact directly with CMOs and CEO’s of American companies in the US and Canada. Creation of upgrades from our services. Creation of content on Social Media Channels, Copies and graphic aspects (images and video) in English and Spanish. Creation of weekly and monthly reports of social media (organic and payed). Creation of ads on Instagram,Facebook, Twitter, Pinterest and Google Ads. Uploads to new products, creation of SKUs, connections with APISs from vendors on Shopify. Folllow ups on creating packing slips and shipping lables on Onport and Shippo for international vendors. Reporting directly to the CEO.

Creation of digital strategies for the implementation of paid advertising on social networks, Facebook, Twitter, Instagram, LinkedIn and Google. Creating targeted audiences for specific products. Creation and configuration of a virtual machine, virtual server, UBUNTU implementation regarding Magento config. SKU and product content/description creation for E-commerce. Paid ads to advertise E-Commerce on social media, google ads and SEO. Creation of reports (weekly and monthly) with specific KPIs: shopping, abandoned rate, conversion rate, cost per customer acquisition, average order value, gross profit, ROAS and ROI. Creation of social advertising and Google paid advertising targeted specifically for Mobile App Install and Website Traffic. Implementation of all the configuration of internal campaigns for the company and for its clients. Management of budgets greater than 2,000 dollars a day. Teamwork with different directors of the company. Creation of paid ads campaigns for: branding, lead gen, audience increase and for hiring (LinkedIn).

Brand development, digital ecosystem, identity, content and monitoring the Blancoco brand, in the construction of the website, logo, brand identity, manifesto, production of videos and promotional images, social networks, paid ads (Facebook, Instagram and LinkedIn) and Google Ads campaigns. Coordination of the Niky commercial project - Improvements, content and configuration of the Search campaign with Google ads, production of promotional videos and mobile applications. Use of management management tools (Project, Monday, Facebook Team). Constant evaluation of team performance (5 communities, a video editor and 3 graphic designers). Management of marketing and research management tools. Creation and implementation of digital surveys to learn about the consumer market both online and in person at company events. Improvements in promotion, research of digital markets. Link with business areas to coordinate services: musical, press, comedy, commercial. Digital coordination of the expansion project: BOBO Spain.