Simera Professional Key (SPK)

Melania J

Costa Rica

Digital Marketing Executive

$ 2,900-$ 5,300/month

6 yrs exp

Skills

  • B2B Marketing
  • Digital Marketing
  • Email Marketing
  • Google Ads
  • Google Analytics
  • HubSpot
  • Marketing Strategy
  • SEO
  • Social Marketing
  • Teamwork
  • Asana
  • Google Workspace
  • Hootsuite
  • Linkedin Ads
  • Mailchimp
  • Marketing Campaigns
  • Meta Ads
  • Microsoft Office Suite
  • Paid Media Management
  • Power BI
  • Semrush
  • Slack

Melania J

Costa Rica

Digital Marketing Executive

$ 2,900-$ 5,300/month

6 yrs exp

Intro Video

Skills

  • B2B Marketing
  • Digital Marketing
  • Email Marketing
  • Google Ads
  • Google Analytics
  • HubSpot
  • Marketing Strategy
  • SEO
  • Social Marketing
  • Teamwork
  • Asana
  • Google Workspace
  • Hootsuite
  • Linkedin Ads
  • Mailchimp
  • Marketing Campaigns
  • Meta Ads
  • Microsoft Office Suite
  • Paid Media Management
  • Power BI
  • Semrush
  • Slack

Digital Marketing Executive

Veinsa Motors
June 2021 - May 2023

• Conducted market research to understand consumer needs and preferences, and identifying opportunities for growth. • Developed marketing plans and strategies that align with the company's goals and objectives. • Created and implemented advertising and promotional campaigns across various channels, such as social media, email, and paid advertising. • Developed and managing relationships with key stakeholders, such as media outlets, influencers, and partners. • Analyzed campaign performance and using data to make data-driven decisions for future marketing efforts.

Digital Director

Antares Digital Marketing
September 2019 - May 2021

• Developed the overall marketing strategy and plan for the company. Identified target audiences, setting marketing objectives, and determining the best marketing mix (product, price, promotion, and distribution) to achieve those objectives. • Stayed up-to-date on market trends, consumer behavior, and competitor activities through market research. Used this information to inform their marketing strategies and make data-driven decisions. • Managed the marketing budget, which involves allocating resources across different marketing channels and activities. Ensured that the budget is being used effectively to meet marketing objectives. • Developed and executed of marketing campaigns across various channels (e.g., social media, email, advertising). Ensured that campaigns are aligned with the overall marketing strategy and are producing the desired results. • Worked closely with other departments such as sales, product development, and customer service to ensure that marketing efforts are aligned with the company's overall goals and objectives.

Digital and BTL Executive

Contemporary Market KM0
February 2013 - June 2015

• Collaborated with other departments, such as sales, product development, and customer service, to ensure marketing efforts are aligned with business objectives. • Managed relationships with external vendors, such as advertising agencies and media outlets, to negotiate contracts and ensure campaign success. • Analyzed marketing data and metrics to evaluate campaign performance and make data-driven decisions for future campaigns. • Planned and executing events and promotions, such as trade shows, product launches, and sales events