Simera Professional Key (SPK)

Lais B

Brasil

Social Media Strategist

$ 5,000/month

4 yrs exp

Laís Barbosa is a content marketing and social media professional with over 3 years of experience across content creation, copywriting, digital marketing, and brand communication. She has worked on social media strategy, TikTok and Instagram content, UGC-style content, and branded campaigns, including work for a U.S.-based supplements and vitamins brand with content tailored to the U.S. consumer market. Her background also includes healthcare and wellness-related content, translating complex top…

Skills

  • Branding
  • Career Management
  • Communications
  • Conflict Management
  • Copywriting
  • Social Marketing
  • Social Media
  • Talent Management
  • Vendor Management
  • Administrative Assistance
  • Calendar Management
  • Case Management
  • Community Manager
  • Community Project Management
  • Content Creation
  • Content Strategist
  • Media Strategies
  • Social Media Analyst
  • Social Media Management
  • Social Media Marketing
  • SocialHP
  • Training Content Development
  • Communication
  • Content Strategy
  • SEO Copywriting
  • Written Communication
  • Social Media Strategy
  • Social Media Analytics
  • Community Management
  • Trends in Social Media Marketing
  • Organization
  • File Organization
  • Scriptwriting
  • Social Media Copy
  • Ad Copywriting
  • Community Engagement
  • Comunicación
  • Sociable
  • comunication
  • brand positioning
  • Organizaci
  • Client Management
  • Communicative
  • Organización
  • Organization 80%
  • social media trends
  • ● Account Growth Strategies
  • social
  • community managment
  • Good Communication
  • Strategic Brand Development
  • SEO Content
  • Paid Media Strategies
  • Communication Management.
  • SEO & Content Strategy
  • Communication.
  • Basic Social Media Management
  • Time and Calendar Management
  • Social Media Manager
  • Client Communication
  • Country Management
  • Communication Tools
  • Client-Facing Communication
  • content curation
  • organizacion
  • SEO Content Strategy
  • Calendar and Task Management
  • Social Media Growth Strategy
  • Video scripting
  • Copy writing
  • Communication and writing
  • Calendar & Inbox Management
  • • Community engagement
  • administrative assistant
  • Digital Media & Marketing
  • Community Engagement
  • Scientific Communication
  • Client Comunication
  • Communcation
  • Social Media Master
  • Organization,
  • Supplier Communication
  • Organizativo
  • Task Organization
  • Social Media Creative
  • Content Operations
  • Content moderation
  • Content Calendar Management
  • Content Coordination
  • CRO Copywriting
  • Brand Communication
  • Social Media Marketing strategy
  • contenet strategy
  • social media content writing
  • calendar managment

Lais B

Brasil

Social Media Strategist

$ 5,000 /month

4 yrs exp

Laís Barbosa is a content marketing and social media professional with over 3 years of experience across content creation, copywriting, digital marketing, and brand communication. She has worked on social media strategy, TikTok and Instagram content, UGC-style content, and branded campaigns, including work for a U.S.-based supplements and vitamins brand with content tailored to the U.S. consumer market. Her background also includes healthcare and wellness-related content, translating complex top…

Skills

  • Branding
  • Career Management
  • Communications
  • Conflict Management
  • Copywriting
  • Social Marketing
  • Social Media
  • Talent Management
  • Vendor Management
  • Administrative Assistance
  • Calendar Management
  • Case Management
  • Community Manager
  • Community Project Management
  • Content Creation
  • Content Strategist
  • Media Strategies
  • Social Media Analyst
  • Social Media Management
  • Social Media Marketing
  • SocialHP
  • Training Content Development
  • Communication
  • Content Strategy
  • SEO Copywriting
  • Written Communication
  • Social Media Strategy
  • Social Media Analytics
  • Community Management
  • Trends in Social Media Marketing
  • Organization
  • File Organization
  • Scriptwriting
  • Social Media Copy
  • Ad Copywriting
  • Community Engagement
  • Comunicación
  • Sociable
  • comunication
  • brand positioning
  • Organizaci
  • Client Management
  • Communicative
  • Organización
  • Organization 80%
  • social media trends
  • ● Account Growth Strategies
  • social
  • community managment
  • Good Communication
  • Strategic Brand Development
  • SEO Content
  • Paid Media Strategies
  • Communication Management.
  • SEO & Content Strategy
  • Communication.
  • Basic Social Media Management
  • Time and Calendar Management
  • Social Media Manager
  • Client Communication
  • Country Management
  • Communication Tools
  • Client-Facing Communication
  • content curation
  • organizacion
  • SEO Content Strategy
  • Calendar and Task Management
  • Social Media Growth Strategy
  • Video scripting
  • Copy writing
  • Communication and writing
  • Calendar & Inbox Management
  • • Community engagement
  • administrative assistant
  • Digital Media & Marketing
  • Community Engagement
  • Scientific Communication
  • Client Comunication
  • Communcation
  • Social Media Master
  • Organization,
  • Supplier Communication
  • Organizativo
  • Task Organization
  • Social Media Creative
  • Content Operations
  • Content moderation
  • Content Calendar Management
  • Content Coordination
  • CRO Copywriting
  • Brand Communication
  • Social Media Marketing strategy
  • contenet strategy
  • social media content writing
  • calendar managment

Social Media Strategist

Williarts
October 2024 - present

Brazilian communication and marketing agency focused on strategic branding, social media management, and digital positioning for multiple industries. Planned, created, and managed social media content for brands in healthcare, retail, legal, agribusiness, and beauty sectors. Developed strategic communication campaigns focused on engagement and brand positioning. Created scripts for institutional and short-form videos aligned with digital trends. Collaborated with design, paid media, and video editing teams to ensure communication consistency. Managed community engagement and audience interaction across social platforms. Produced content and video strategies reaching between 100K and 183K organic views. Contributed to significant audience growth and increased client visibility.

Social Media & Communituy Manager

E3 Comunicação
May 2022 - September 2024

Brazilian communication agency specialized in institutional communication, digital marketing, and public sector campaigns. Developed and executed digital communication strategies for social media and institutional campaigns. Managed public sector communication projects focused on audience engagement and digital reach. Produced content, newsletters, scripts, and communication materials. Assisted in media monitoring, institutional event coverage, and public communication strategies. Provided personal and administrative assistance to the department director. Managed calendars, scheduled meetings, and coordinated daily operational tasks. Organized documents, files, and internal communication processes. Followed up on tasks, deadlines, and team demands to support workflow efficiency. Increased a public sector account from 54K to 81K followers within 2 years. Strengthened digital positioning and audience engagement through strategic content planning.

Smart Scores

Communication
90
Role Fit
90
Adaptability
90
Problem-solving
90
Professional Presence
90
Drive/Initiative
90

Smart Skills

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