Full ownership of multichannel strategy, including social media, digital advertising, and KPI analysis. Organized Gran Premio de la Montana (150 riders), managing logistics, press relations, and AV coverage. Coordinated La Ruta de la Mula (7 consecutive editions), a flagship rally raid in the national calendar. Managed relationships with sponsors, vendors, and media; negotiated and executed advertising placements. Planned and promoted international motorcycle trips (Europe, Costa Rica), focusing on value proposition and lead generation.

Conducted industrial market research for international clients, providing full reporting in English. Delivered commercial and strategic intelligence in a global corporate environment.

◆ Industrial market research for international clients; full reporting in English. ◆ Commercial and strategic intelligence in a global corporate environment.

Automated data analysis with Python and Pandas, building results dashboards in Power BI. Gained nearly 3 years of experience building analytical judgment and attention to detail in a regulated sector.

◆ Automated data analysis with Python and Pandas; results dashboards built in Power BI. ◆ Nearly 3 years building analytical judgment and attention to detail in a regulated sector.

Managed advertising campaigns and social media focused on sales conversion. Ran day-to-day business operations, including expenses, inventory, and results tracking with Excel.

◆ Managed advertising campaigns and social media focused on sales conversion. ◆ Ran day-to-day business operations: expenses, inventory and results tracking with Excel.