Simera Professional Key (SPK)

Mariana C

Paid Media Manager B2B & B2C

$ 5,600-$ 6,600/month

10+ yrs exp

I am a problem solver and marketing manager with extensive experience working with top-tier companies in Brazil, the United States, Spain, and Portugal. I have proven experience scaling sales and lead generation and thrive leading cross-functional teams in high-pressure environments. I consistently drive exceptional performance, campaign results, and client acquisition. Recognized for my strategic vision and results-driven approach, I am dedicated to fostering strong professional relationships …

Skills

  • Analytical Skills
  • Budgeting
  • Communications
  • Competitive Analysis
  • Data & Analytics
  • Data Analysis
  • Data Analytics
  • Digital Marketing
  • E-Commerce
  • Facebook Ads
  • Google Ads
  • Google Analytics
  • Google Apps
  • iOS Development
  • Market Analysis
  • Market Research
  • Microsoft Excel
  • Microsoft Word
  • Problem Solving
  • SQL
  • Strategic Thinking
  • Talent Acquisition
  • Web Development
  • ActiveCampaign
  • B2B Sales

Mariana C

Paid Media Manager B2B & B2C

$ 5,600-$ 6,600/month

10+ yrs exp

I am a problem solver and marketing manager with extensive experience working with top-tier companies in Brazil, the United States, Spain, and Portugal. I have proven experience scaling sales and lead generation and thrive leading cross-functional teams in high-pressure environments. I consistently drive exceptional performance, campaign results, and client acquisition. Recognized for my strategic vision and results-driven approach, I am dedicated to fostering strong professional relationships …

Skills

  • Analytical Skills
  • Budgeting
  • Communications
  • Competitive Analysis
  • Data & Analytics
  • Data Analysis
  • Data Analytics
  • Digital Marketing
  • E-Commerce
  • Facebook Ads
  • Google Ads
  • Google Analytics
  • Google Apps
  • iOS Development
  • Market Analysis
  • Market Research
  • Microsoft Excel
  • Microsoft Word
  • Problem Solving
  • SQL
  • Strategic Thinking
  • Talent Acquisition
  • Web Development
  • ActiveCampaign
  • B2B Sales

Paid Media Manager B2B & B2C

Stealth White Label Agency
August 2023 - present

Took over the agency ads and increased the number of qualified leads, which led the agency to increase its revenue by over 100%. Restructured the Paid Media Area to optimize the team's performance and the company's retention rate. Supervised a team of 10, with over 70 accounts across sectors such as SaaS, Digital Services, and E-commerce. Developed competitive offers and products that leverage the agency's strengths, working alongside the sales team, the CEO, and the Head of Operations. Creatively and systematically addressed challenges, foreseeing and identifying problems, and developing practical solutions. Negotiated budget and strategy. Developed, tested, and implemented new processes to enhance team performance and streamline operations. Market Analysis & Trends, Competitive Analysis, Collaboration with Teams, Campaign Strategy & Support.

Digital Strategist

Holyfancy
February 2023 - April 2023

Planning and researching market trends, competitors, and key variables; Development of marketing and business strategies Briefing and Debriefing of strategies with the internal team

Digital Strategist & Paid Media Manager

N1 Goalkeeper U.S.A
January 2023 - May 2024

Increased the business revenue and awareness by over 200% for the U.S unity with a cross-channel strategy, Planning and researching market trends, competitors, and critical variables; Keyword research Development of marketing and business strategies Creation of digital campaigns. Data analysis, the definition of KPI, budget, and growth strategy Creating dashboards and presenting analytical insights Optimization and constant monitoring of the process, pacing, and development of strategies and campaigns chosen in each digital platform.

Senior Media Buyer

Óticas Diniz
December 2022 - February 2023

Creation of digital campaigns. Creation of reports based on data analysis, chosen KPI, and campaign performance. Optimization and constant monitoring of the process, pacing Data analysis, the definition of KPI, budget, and growth strategy Creating dashboards and presenting analytical insights Integration of GTM, Analytics, and Looker Studio •

Media Buyer Junior

Stealth White Label Agency
June 2022 - December 2022

Creation of digital campaigns. Creation of reports for clients based on data analysis, chosen KPI, and campaign performance. Optimization and constant monitoring of the process, pacing, and development of strategies and campaigns chosen in each digital platform. Creatives creating on CANVA GTM, Analytics & Looker Studio

Media Buyer Junior

Carolina Colacino Jewelery
January 2022 - December 2022

Creation of digital campaigns. Optimization and constant monitoring of the process, pacing, and development of strategies and campaigns chosen in each digital platform. Integration of GTM, Analytics

Digital Strategist & Paid Media Manager

N1 Goalkeeper Brasil
February 2021 - May 2024

Increased the e-commerce conversion rate by over 140% in 8 months by implementing a cross-channel strategy. Planning and researching market trends, competitors, and critical variables; Development of marketing and business strategies Creation of digital campaigns. Data analysis, the definition of KPI, budget, and growth strategy Creating dashboards and presenting analytical insights Optimization and constant monitoring of the process, pacing, and development of strategies and campaigns chosen in each digital platform. •

Business Owner

Mariana Chagas Pastry
January 2013 - February 2021

Client acquisition Pastry chef Lead a team of 5 people Paid media manager : Optimization and constant monitoring of the process, pacing, and development of strategies and campaigns chosen in each digital platform.