Simera Professional Key (SPK)

Estefania C

Colombia

Media Performance Supervior

$ 2,650/month

8 yrs exp

Business Administrator with a Master's degree in Digital Business, and I have 6 years of work experience in the field of digital marketing. I possess a natural leadership nature and I am enthusiastic and responsible. My communication skills and ability to interact allow me to provide services according to the highest standards, always oriented towards achieving goals and KPIs.

Skills

  • Campaign Management
  • Communications
  • Digital Marketing
  • Facebook Ads
  • Google Ads
  • Google Apps
  • Jira
  • Lead Generation
  • Leadership
  • Problem Solving
  • Search Engine Marketing
  • SEO
  • Wordpress
  • Domain Management
  • Google AdMob
  • Google Adwords
  • Meta Ads
  • Paid Media Management
  • SEM
  • Social Media Management
  • Tik Tok Ads
  • Google Sheets
  • Communication
  • Programmatic Advertising
  • PPC Campaign Management
  • Campaign Mangement
  • Excel
  • Problem-Solving
  • WordPress CMS

Estefania C

Colombia

Media Performance Supervior

$ 2,650 /month

8 yrs exp

Business Administrator with a Master's degree in Digital Business, and I have 6 years of work experience in the field of digital marketing. I possess a natural leadership nature and I am enthusiastic and responsible. My communication skills and ability to interact allow me to provide services according to the highest standards, always oriented towards achieving goals and KPIs.

Skills

  • Campaign Management
  • Communications
  • Digital Marketing
  • Facebook Ads
  • Google Ads
  • Google Apps
  • Jira
  • Lead Generation
  • Leadership
  • Problem Solving
  • Search Engine Marketing
  • SEO
  • Wordpress
  • Domain Management
  • Google AdMob
  • Google Adwords
  • Meta Ads
  • Paid Media Management
  • SEM
  • Social Media Management
  • Tik Tok Ads
  • Google Sheets
  • Communication
  • Programmatic Advertising
  • PPC Campaign Management
  • Campaign Mangement
  • Excel
  • Problem-Solving
  • WordPress CMS

Media Performance Supervior

Publicis Groupe
March 2023 - present

Managing the team's workload according to assigned campaigns. Developing strategic account action plans while anticipating the team's training needs. Improving processes to achieve higher performance. Attending meetings with clients to assess the status of campaigns and understand their needs. Reporting: Results estimation/projection, Taxes, Fees, Invoicing.

Senior Account Manager

Publicis Groupe
October 2020 - February 2023

Assume accountability and ownership of search, social and/or programmatic campaigns for the assigned advertisers. - Monitoring the health of the campaigns and ongoing optimization efforts to meet campaign objectives - Management of the Reporting tools and insights creation - Proactively communicate the status of campaigns for teams in the United States - Support and help coach, manage, and educate Media Account Managers, providing campaign support. -Troubleshoot issues on all pre-production and live campaigns and collect data and generate powerful insights for the client - Brands I've been working: Michael Kors, Kraft, Heinz, Ralph Lauren, Planters, Classico, Kool Aid and more)

Digital Marketing Analyst

JMalucelli Travelers
February 2019 - October 2020

Executed and optimized strategies in SEO, SEM, mailing, social media, and website administration, and managed the annual budget.

Digital Manager

Tori Floral/Optica S.A
May 2018 - February 2019

Executed and optimized strategies in Google Ads, Facebook Ads, and website administration, and provided regular insights to clients regarding performance and campaign optimizations.

Smart Scores

Communication
90
Role Fit
95
Adaptability
70
Problem-solving
90

Smart Skills

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