Prepared commercial reports and sales projections for business monitoring. Analyzed clients, products, channels, and zones to detect growth, reactivation, and loyalty opportunities. Monitored KPIs, sell-out, stock, and inventory ratios to identify deviations and improvements. Developed automated dashboards and reports in Power BI and Excel. Provided support for executive presentations and generated insights for commercial decision-making.

Analyzed commercial data to detect opportunities for business improvement and growth. Prepared reports on sales, sell-out, coverage, and inventory for results tracking. Monitored deviations against commercial objectives through dashboards and alerts. Identified inactive clients and low-penetration zones to drive reactivation and acquisition actions. Developed, communicated, and implemented price lists in chains and traditional channels. Presented results to management and internal/external clients using visualization tools. Coordinated with marketing and commercial teams to align strategies. Monitored key indicators to support decision-making and objective fulfillment.

Optimized operational reports using dynamic dashboards in Power BI and automated data with SQL. Managed information in CRM and ERP to ensure traceability, data integrity, and service segmentation. Prepared KPI reports, deviation analyses, and generated insights to improve operational performance. Performed budget tracking, cost control, and validated supplier invoicing. Executed operational plans focused on continuous improvement and incident detection. Coordinated fleet, internal purchases, and administrative management of suppliers to ensure operational continuity.