Designed and orchestrated scalable data pipelines powering a Power BI simulation platform for reinvesting Net Sales into Advertising, enabling scenario-based financial analysis through dynamic input parameters. Designed Power BI semantic models using star schema (fact and dimension tables) integrating multiple external auditor datasets governed through Databricks Unity Catalog to deliver enterprise reporting. Automated and optimized complex ETL workflows using Python and Databricks, orchestrating data ingestion from multiple sources and significantly reducing processing time. Developed and performance-tuned Power BI reports using advanced DAX and modeling best practices to efficiently handle datasets with millions of records. Collaborated cross-functionally with business and technical stakeholders to deliver robust data pipelines and ensure accurate, trusted business reporting.

Designed and deployed automated ETL pipelines using Python and Apache Airflow. Developed and maintained SQL stored procedures and functions to reflect evolving business logic. Led data quality initiatives, enhancing accuracy and reliability across enterprise datasets. Served as a technical project lead for multiple BI initiatives, ensuring timely delivery and stakeholder alignment.

Played a key role in the Digital Transformation program, building business capabilities using IBM Integration Bus, Java Spring Boot, and SQL-based stored procedures. Spearheaded the Payment Hub Integration project during its final phase, ensuring successful delivery. Developed microservices and optimized database queries for Yappy, a P2P payment solution. Participated in the reengineering of the online banking system during the transition from waterfall to agile methods.

Played a key role in the Digital Transformation program, building business capabilities using IBM Integration Bus, Java Spring Boot, and SQL-based stored procedures. Spearheaded the Payment Hub Integration project during its final phase, ensuring successful delivery. Developed microservices and optimized database queries for Yappy, a P2P payment solution. Participated in the reengineering of the online banking system during the transition from waterfall to agile methods.

Played a key role in the Digital Transformation program, building business capabilities using IBM Integration Bus, Java Spring Boot, and SQL-based stored procedures. Spearheaded the Payment Hub Integration project during its final phase, ensuring successful delivery. Developed microservices and optimized database queries for Yappy, a P2P payment solution. Participated in the reengineering of the online banking system during the transition from waterfall to agile methods.