Delivered visual communication, branding, and digital design solutions for clients across industries. Led creative direction, brand identity development, UX/UI design, and editorial design. Supported projects through illustration, website design, and strategic visual storytelling to strengthen brand presence and user experience.

Led the visual identity and art direction of a global SaaS brand, collaborating closely with Marketing, Product, and Sales teams. Designed and launched the corporate website with a UX/UI focus, and partnered with Development to ensure high-quality implementation. Delivered marketing, editorial, and campaign assets for digital platforms and events. Mentored the design team and established design standards and best practices.

Taught Visual Arts to students from preschool to sixth grade, following the national curriculum. Designed creative learning experiences and visual communication projects in collaboration with teachers and school staff.

Conducted user research, interviews, and insights analysis to inform digital product experiences. Created wireframes, prototypes, and usability tests. Facilitated workshops and client presentations. Developed documentation and collaborated with Creative, Product, Development, and Visual Design teams.

Designed websites, landing pages, and mobile applications. Built wireframes, prototypes, user flows, and Design Systems. Contributed to internal communication and employer branding initiatives. Worked within agile teams and collaborated with developers and stakeholders.

Academic project developed as part of a three-person student team from the Visual Communication program. Created the institutional visual identity and website for the Faculty of Information and Communication (FIC). Conducted visual research and designed the logo, typography, brand system, and institutional materials. Supported information architecture and delivered responsive UI design and production-ready assets.

Designed digital and web assets, including banners, landing pages, and internal communication materials. Created wireframes and prototypes for concept validation, collaborated closely with the development team, and produced photo editing and motion support. Contributed to the redesign of the institutional website for LATU (Laboratorio Tecnológico del Uruguay), a public organization focused on science, technology, and innovation.

Created brand identity materials and commercial collateral such as catalogs, packaging, manuals, and signage. Led product photography and post-production. Collaborated closely with Commercial, Product, Logistics, and HR teams.

Designed promotional materials, signage, and editorial pieces for national tourism campaigns and events. Managed the ministry’s visual archive and supported multiple departments with design needs.

Supported customers, operated digital print equipment, and prepared files for production. Coordinated orders and ensured high-quality print output.