Managed a multinational portfolio of 20–30 corporate clients, maintaining high client retention through strategic account management and personalized engagement. Designed and executed multichannel marketing campaigns, developing engagement strategies and creating targeted content for B2B and B2C audiences, boosting conversions and brand awareness. Coordinated and executed regional and international campaigns across USA, Canada, Europe, and Asia, enhancing global market reach and visibility. Led monthly product and service launches, selling and implementing tailored marketing tactics with measurable impact. Implemented CRM strategies and pipeline management processes, optimizing workflow efficiency, sales tracking, and reporting. Focused on maximizing sales, optimizing campaign performance, and strengthening strategic business relationships within the international travel and hospitality sector.

Supported B2B and B2C initiatives, driving customer acquisition and retention across LATAM markets. Developed content strategies for global campaigns, improving lead generation. Represented the hotel in international trade shows and coordinated sales missions in Argentina, Brazil, Chile, and Colombia. Oversaw a portfolio of local and regional corporate accounts.

Managed in-house and phone sales, maintaining strong client relationships to drive repeat business.

Led the Events team for both properties, overseeing corporate events and conferences. Acted as the main public-facing representative for corporate clients, partners, and external vendors, strengthening brand reputation and client relationships. Managed the full sales cycle for events—from prospecting and proposal creation to negotiation and contract closing—maximizing revenue opportunities for both hotels. Coordinated end-to-end event operations with cross-functional teams to ensure flawless execution and exceptional guest experiences.