Lead and coordinate over 30 creative and digital projects simultaneously, ensuring efficient, high-quality delivery aligned with brand standards. Manage end-to-end production of digital assets, print materials, and integrated campaigns. Oversee cross-functional teams, meet tight deadlines and budgets, and maintain strong client relationships with the U.S. Johnson & Johnson team.

Planning and execution of advertising campaigns (POSM, TPOSM, HPP, activations, procurement, logistics, HR services, digital signage, among others) in a dynamic and fast-paced environment, with a strong focus on the travel retail market. Key Responsibilities: Served as a key point of contact and project lead for accounts including Philip Morris International, Mars, HHGlobal, and Bacardi. Managed end-to-end project development—from briefing through execution—ensuring on-time delivery and adherence to budget. Coordinated cross-functional teams across creative, production, logistics, and procurement. Oversaw procurement processes and negotiated with vendors to optimize costs and streamline timelines.

Execution of integrated advertising campaigns, providing strategic and operational support to key clients such as Avolta, Scienza, INAC, and Learninc. Key Responsibilities: Oversee project workflows and align internal and external teams to ensure coherence and impact across digital, print, retail, and experimental channels. Identify new business opportunities and offer value-added solutions tailored to each client's strategic objectives.

Responsible for leading and supervising a team of Sales analysts dedicated to ensuring quality and compliance of sales processes within an international brokerage operation. Key Responsibilities: Supervise daily operations and performance of the team. Monitor and analyze sales process data to detect deviations, inefficiencies, or improvement opportunities. Prepare regular KPI and performance reports to track team objectives and ensure alignment with quarterly goals (Q1–Q4).

Audiovisual production in advertising and institutional projects.

Supported the implementation of campaigns and in-store displays (POSM, TPOSM, HPP) across regional airports, ensuring alignment with global brand guidelines. Coordinated with internal teams across design, production, and logistics to ensure accurate and on-time deliveries.