Managed B2B marketing efforts for Central and South America, doubling Walmart’s monthly orders. Reactivated key clients through targeted campaigns and follow-ups via CRM (Monday.com). Led distributor communication, coordinated logistics, and provided marketing support for retail launches.

Supported marketing and sales through timely invoicing, inventory accuracy, and order fulfillment. Utilized Eximia and Flokzu for data entry, tracking customer orders, and automating reporting. Contributed to revenue growth by supporting upselling strategies and new client onboarding.

Founded and led an e-commerce business, overseeing digital marketing, customer service, and logistics. Developed and executed influencer campaigns and content strategy to boost user acquisition. Managed over 200 daily orders, coordinating nationwide logistics and ensuring customer satisfaction. Handled CRM, invoicing, budgeting, and reporting, optimizing cost efficiency and profitability. Pivoted from wholesale to retail based on market trends and customer behavior. Launched and managed Instagram sales campaigns during the pandemic, increasing customer reach. Partnered with a delivery service to scale operations and ensure timely product delivery. Managed customer engagement both online and in-store, improving retention and loyalty. Conducted inventory tracking and implemented weekly content strategies for new product lines.