I lead the creation and optimization of commercial processes encompassing pre-sales, sales, and customer service, ensuring efficiency and strategic alignment. Actively prospect new clients across various sectors, expanding the company's market presence with innovative solutions. Manage and market a diverse portfolio that includes customized research projects and artificial intelligence tools and coordinate and develop a high-performance team, focusing on results and professional growth. Develop and implement go-to-market strategies, focusing on outbound and inbound channels to maximize market penetration. Oversee and continuously improve the sales funnel, utilizing CRM systems to maximize efficiency and sales operations success. Promote a data-oriented culture, using dashboards to inform strategic and operational decisions. Develop commercial and technical proposals, offering consultative solutions tailored to clients' specific needs.

Led presales and sales teams using a sales drive intelligence platform and Nectar CRM, achieving a 30% opportunity conversion rate and contributing to a 10% revenue increase by implementing GTM and ABM strategies. Supported acquisition and retention of strategic clients by utilizing Nectar CRM to build strong relationships, resulting in enhanced cross-sell and up-sell opportunities. Managed inbound and outbound channels according to a newly implemented ICP, leading to improved revenue share and more effective client engagement.

Defined a new ICP and managed customer mapping and segmentation using CRM tools, resulting in a 67% engagement rate among potential clients and a 15% increase in revenue share through effective channel partner acquisition. Empowered the sales team by developing outbound skills and enhancing communication, which significantly improved client engagement and overall team performance. Implemented new sales operations tools, including CRM systems, to streamline client management, resulting in more precise account handling and improved sales outcomes.

Drove 37% sales growth by conducting market analysis and developing strategic action plans, leveraging Salesforce and RD Station to optimize sales processes and increase proposal precision. Identified and adapted to emerging market opportunities, resulting in an 18% increase in client acquisition and expanded market reach. Focused on team empowerment by enhancing communication and sales skills, leading to improved team performance and client satisfaction.

Managed new business development efforts with strategic alignment using HubSpot and sales enablement tools, resulting in a 35% increase in sales and a 22% boost in new channel revenue. Identified and capitalized on emerging opportunities by adapting to market conditions, driving significant growth in new business channels. Streamlined account management processes through the implementation of technology-driven solutions, reducing errors and enhancing overall productivity.