- UX/UI Designer within an agile work environment, closely collaborating in agile teams and following a sprint-based approach. Focused on creating and optimizing user interfaces to ensure an intuitive and efficient experience for clients. Worked with clients such as Abastible and Caja de Ahorros de Empleados Públicos.

- Created wireframes, interactive prototypes, and high-fidelity mockups to communicate and validate design concepts. - Conducted user research and analysis to understand preferences, needs, and behaviors of the audience, guiding design efforts and improving customer satisfaction. - Conducted usability tests and gathered user feedback to iterate and improve interface design. - Designed material for own sites and e-commerce partners.

- Executed UX/UI research and analysis processes to contribute to product evolution in terms of user experience. - Created wireframes, prototypes, and mockups. - Designed and implemented user tests for relevant systems. - Ensured a user interface (UI) that enables the capture of product value by the end user in the company's products. - Designed responsive digital platforms based on design systems.

- Created graphic arts and visual material for online and offline marketing campaigns. - Produced audiovisual content for different channels and media. - Developed support material for other areas of the company (corporate presentations, infographics, flyers, etc). - Designed POP material, packaging, uniforms, branding, among others.

- Senior Graphic Designer, part of the internal communications team for WOM Compañía Telefónica. - Advanced proficiency in Adobe Creative Cloud suite (Photoshop, Illustrator, InDesign, XD, LightRoom, Figma). - Advanced video editing skills: Adobe After Effects, Adobe Premiere, Media Encoder, Audition. - Knowledge of HTML (Visual Studio Code) and proficiency in CSS preprocessors (SASS), frameworks (Bootstrap), and distributed version control (Git/GitHub). - Experience in user testing, heuristic analysis, usability, defining information architecture, and user flows. - Created interaction prototypes. - Experience with research tools such as Google Optimize, Usability Hub, Optimal Workshop, Marvel. - Experience working on projects under Agile methodology (Scrum, Kanban, Design Thinking, Lean, etc). - Knowledge in Artificial Intelligence (AI): ChatGPT, Adobe Fire Fly, Notion, Leonardo IA, CANVA. - Proficiency in corporate tools: Asana, Trello, Workplace, Slack, Miro, Atlassian Suite (Jira, Confluence, Trello), Notion. - Proficient in Microsoft Office (Word, Excel, PowerPoint). - Proficient in Google Suite (Drive, Sheets, Meet, Forms, etc).