As an SEO Manager at OSF Digital, I lead a team to develop and execute SEO strategies that boost clients' search visibility. I mentor a team of five, manage projects, analyze performance, and support talent acquisition and client onboarding. Proficient in tools like Screaming Frog and Semrush, I use data-driven insights for decision-making. I also lead the development of All AI SEO, an AI tool to optimize meta tag generation, enhancing workflows for merchandisers and specialists.

Optimized Magento e-commerce template product for our clients (B2C); Executed Local SEO for about 40 jewelry stores located in US and CA; Established the SEO process from Sales to Results presentations; Conducted and trained team members to monthly meetings.

Implemented the website navigation plan for sellers and buyers; Managed the developers and content team; Defined goals and measurable action plan; Produced technical audit: Debugging scripts and on-page improvements.

Responsible for the SEO strategy of OLX Brazil; Implemented faceted navigation for OLX; Implemented migration plan from Bomnegocio to OLX; Increased organic traffic by 185%, becoming the 2nd biggest traffic source.

Focused on technical implementations and analytics reports; Conducted internal training to commercial, marketing, developers; Implemented the SEO strategy for the e-commerce marketplace; Designed the monthly report presentation for SEO team results.