Designed products in the architecture, engineering, and construction areas, from initial concept to final product development. Developed landing pages and created applications and systems. Responsible for the company’s internal and external branding.

Created flows, interfaces, and design system components. Developed responsive websites, conversion-oriented landing pages, SaaS applications, and smartphone apps. Worked across various sectors, including healthcare and cybersecurity, serving clients worldwide.

Led the redesign of the company’s main savings and investment app, focusing on user experience, interface design, and data-driven improvements. Conducted usability testing and analyzed usage data, leading to a 25% improvement in user satisfaction scores. Collaborated with cross-functional teams to ensure the app met business objectives while delivering an intuitive user experience.

Designed interfaces for systems across multiple sectors, including usability testing and user research. Developed and updated the design system, with a focus on physical and digital navigation of platforms. Worked directly on creating three-dimensional (3D) flows, as well as augmented reality (AR) and virtual reality (VR) experiences. Responsible for designing icons and illustrations to enhance user interaction and overall experience.

Led a team of 3 designers and 2 developers, creating and implementing strategies focused on user-centric design and agile methodologies. Spearheaded initiatives that enabled the complete digitization of processes and documents in general, saving the time and resources of the clients involved.

Designed digital products throughout the entire development lifecycle, including definition, ideation, prototyping, and research stages. Improved user journey mapping, resulting in a more seamless user experience and increased user engagement. Conducted A/B testing and metric analysis to refine designs, achieving a 15% increase in conversion rates.

Designed websites and landing pages with a focus on brand consistency and best UI/UX practices. Utilized design thinking methods to create intuitive, user-friendly interfaces that met both user and business needs.

Successfully delivered over 50 projects, maintaining a high client satisfaction rate through careful attention to detail and timely delivery. Collaborated with clients to develop brand identities and promotional materials that effectively communicated their message and boosted engagement. Designed a variety of visual assets, including digital interfaces, social media and printed materials such as brochures, posters, and business cards.