• Worked with the logged-in user area squad of the Afya portal, developing interactive and responsive prototypes for various devices (desktop, tablet, and mobile – Android and iOS) with interactions and animations in Figma. • Conducted usability research with end-users through Teams interviews, validating new features and identifying improvement opportunities. • Led research with the internal team to identify enhancements to the Design System, resulting in the structuring of a redesign project as a future vision. • Participated in the complete design process, from benchmarking and desk research to the MVP launch, presenting results to management.

• Developed a mobile solution (Android and iOS) for representatives in the solar energy sector, optimizing the professional’s journey and directly impacting lead conversion. • Conducted benchmarking and usability tests on the platform, resulting in a redesign that increased user satisfaction. • Led the Go Green portal project, working through all product development phases, from roadmap, benchmarking, prototyping, validation, to launch, directly collaborating with stakeholders.

• Designed and launched a proprietary application (Figma/Bubble) to address user pain points in hiring residential cleaning services, reaching 1,000 downloads in the first month. • Implemented a 100% automated and innovative solution for Android, registered with the INPI and validated in the market.

• Conducted benchmarking and interviews with internal users to identify improvement and innovation opportunities while meeting business interests. • Optimized credit flows under development (cards area), reducing approval time via mobile app (Android and iOS).

• Conducted usability testing with Maze and interviews with internal and external users to innovate alongside the business strategy area. • Worked with Banco do Brasil’s business team (managers and technology directors), presenting end-user pain points, improvement opportunities, and contributing to the future vision. • Optimized credit and investment solutions for mobile (Android and iOS), increasing adoption rates and user satisfaction. • Also collaborated with Capgemini in the external candidate selection process, conducting interviews and evaluating profiles.

• Developed platform solutions for municipalities, complying with LGPD and the data governance market. • Conducted benchmarking, interviews, usability tests, and improvements in user-oriented journeys.

• Completed a 240-hour internship at the museum, developing a UX Design project to enhance visitor learning and experience. • Based on usage observation and questionnaires, identified user pain points and implemented solutions such as step-by-step instructional signage, personalized icon stickers, promotional packaging design, and improved wayfinding.

• Worked as a freelance generalist designer, developing tailored solutions in Web Design, Front-End, Graphic Design, and Product Design. • Key clients included nutritionists, sports events, psychologists, and others, delivering websites, institutional videos, packaging, email templates, banners, cards, brochures, billboards, t-shirts, and support materials such as prescription pads and loyalty cards.