Position: Remote Team size: 4 Reporting to: Product Manager Health and nutrition company developing its e-commerce platform. • Led the redesign of the e-commerce platform, replacing a WhatsApp-based sales model and defining the product experience from research through development. • Identified key UX and conversion issues through GA4 and Microsoft Clarity, including a 70.59% bounce rate, 10.56% dead clicks, and 1.39% add-to-cart rate, using these findings to guide design decisions. • Designed a mobile-first product system with reusable components and WCAG 2.1 AA standards, based on 3 user proto-personas and 4 purchase goals. • Established an 8-event GA4 measurement framework and post-launch KPIs to track user behavior, interactions, and conversion from launch. • Implemented secure AI workflows and governance guardrails to accelerate design decisions, research analysis, and cross-team documentation across the full project lifecycle. • Architected the end-to-end product design suite (PRD, TRD, UI/UX, Flows, Backend Schema, and content briefs) to align a cross-functional team across design, dev, and PM.

Position: Remote Team size: 9 Reporting to: Stakeholder Directed product design strategy and information architecture for Fintech and LegalTech MVPs. Key responsibilities: • Owned the end-to-end UX for LegalTech e-commerce, mapping automated data flows and logic for Stripe webhooks to ensure traceability and data integrity. • Engineered the SME lending credit origination flow, prioritizing the technical critical path to improve application efficiency and reduce user drop-off. • Designed data-dense administrative dashboards with advanced filtering and state management to handle loan approvals and legal documentation. • Governed technical debt by auditing API Keys and establishing error-handling protocols, prioritizing funnel visibility and data validation over full bidirectional sync. • Unblocked delivery via lean trade-offs and actionable backlogs in Scrum environments, ensuring high-quality handoff and technical feasibility.

Position: Remote Team size: 11 Reporting to: Team Leader Argentine practice offering Play Attention® and digital learning programs Key responsibilities: • Platform combining a CRM dashboard + landing page for clients, sales agents, and admins. • Led UX and product decisions on scope, flows, and user roles, based on AI-powered research using Figma Make, Perplexity, Gemini 2.5, and NotebookLM. • Applied acquisition and activation principles to guide experience strategy for the launched platform. • Designed and tested flows using Lovable and Vibe Coding — cutting design-dev iteration time by ~50% through faster prototyping and daily team alignment. • Built scalable foundation for market validation in Argentina, documenting post-launch KPIs (visitor tracking, form conversions, CRM lead transitions) for future product/marketing teams. • Coordinated with developers, PM, QA, and another UX designer to shape product direction, align business goals, and define experience across roles.

Position: Remote Team size: 5 Reporting to: Product Manager Online interpretation provider serving healthcare, legal, and business clients through OPI and VRI services. Key responsibilities: • Boosted conversion by 40% post-launch through navigation restructure, content reorganization, and streamlined user journeys based on sector-specific pain points. • Achieved 98% WCAG accessibility compliance across all redesigned flows, ensuring compatibility with screen readers and proper contrast for visual impairments. • Managed constant stakeholder revisions (color schemes, homepage layouts, feature scope) while protecting core usability and accessibility standards as non-negotiable. • Delivered complete design system and developer handoff documentation despite external dev team lacking expertise, enabling 95% fidelity between design and shipped product. • Introduced Scrum ceremonies (daily standups, sprint planning) to a company with no prior Agile practices, reducing handoff friction and accelerating iteration cycles.

Position: Remote Team size: 14 Reporting to: Team Leader Designed and delivered four software MVPs within short-cycle agile teams, prioritizing optimized workflows for diverse user roles and business models. Key responsibilities: • Shipped high-quality UI for commercial software, prioritizing the technical critical path to validate product hypotheses and meet aggressive business goals. • Built and managed scalable UI Kits and responsive components to ensure design consistency and accelerate the development of complex web platforms. • Improved developer handoff quality by ~50% through standardized documentation and feedback loops, ensuring technical feasibility in every iteration. • Leveraged rapid prototyping and secondary research to clarify real-world requirements, reducingambiguity and unblocking development in early stages. • Facilitated team alignment and stakeholder communication during a fast-paced, downsized sprint cycle.

Position: Remote Team size: 2 Reporting to: Operations Manager HVAC company providing services for air conditioning and ventilation systems. Key Responsibilities: • Designed the company’s digital platform, focusing on intuitive navigation, responsive experiences, and alignment with the brand identity. • Translated customer insights from direct client interactions into navigation, content hierarchy, and page layout decisions. • Developed custom WordPress templates for a conservative B2B audience, balancing usability, mobile responsiveness, and brand consistency. • Improved the clarity and usability of the digital experience, helping create a stronger and more trustworthy online presence. • Successfully launched the company’s digital platform within project deadlines, supporting new client engagement and the company’s digital growth.