At Libera Tu Deuda, I played a pivotal role in developing the business model and creating the brand's visual identity. I designed all marketing materials and devised comprehensive social media strategies. Additionally, I trained sales advisors, developed advertising campaigns, and generated leads through digital channels to drive sales. My responsibilities included delivering corporate presentations, creating sales pitches, fostering customer loyalty, and ensuring effective lead generation and sales conversion through targeted digital marketing efforts.

I worked as a Marketing and Social Media Strategist, designing and executing comprehensive marketing campaigns across Facebook, Instagram, and Google Ads. I collaborated with Human Resources, Operations, and Quality departments to develop integrated marketing strategies, created engaging content for social media and email marketing, and analyzed campaign performance to make data-driven improvements. My work supported various company projects and initiatives to generate sales.

• Market research • Relationship with customers • Management of the social network community • Campaigns for social networks • Content design for networks • Sales strategies