• Collaborated with clients to understand their marketing objectives • Created email marketing plans, including campaign themes, content calendars and segmentations strategies • Defined KPIs and metrics to measure the success of emails campaigns • Created email templates using HTML • Conducted A/B Testing to improve performance • Managed and maintained email subscriber lists • Segmented emails lists based on demographics, behaviors and preferences • Identified trends, patterns and insights from email marketing data

• Executed and managed advertising budgets for client campaigns • Collaborated with clients to understand their advertising goals and objetives • Oversaw and nurture relationships with key clients. Understood their needs, addressing any concerns, and ensuring client satisfaction. Participated in meetings or negotiations with important clients. • Developed account plans for key clients. Analized client objectives, identifying opportunities for upselling or cross-selling, and creating strategies to meet client needs and objectives. • Conducted client meetings and presentations to discuss advertising strategies, campaign process and results • Collaborated with internal teams to align client needs with company capabilities • Identified opportunities to upsell or expand services to existing clients