Advised founders and executives on growth strategy, operational structure, and go-to-market execution across multiple ventures. Led operational audits to identify inefficiencies, gaps, and scaling bottlenecks, then implemented improved systems and workflows. Acted as a strategic partner to leadership, supporting decision-making across growth, positioning, and business performance. Drove alignment between marketing, operations, and business objectives to improve overall execution and outcomes. Worked closely with founders/CEOs to restructure processes, optimize team performance, and accelerate growth initiatives.

Worked directly with CEO and executive leadership to define business strategy, expansion priorities, and market entry decisions. Led remote teams and external partners, establishing processes and workflows to improve execution speed and output quality. Owned cross-functional alignment across marketing, product, and operations to ensure execution against company-wide growth targets. Built and led the full go-to-market and growth engine from 0 across MENA & SEA markets, driving user acquisition and revenue growth. Designed and executed scalable acquisition systems (paid, organic, partnerships) with a focus on performance and ROI. Contributed to overall business planning, including positioning, monetization strategy, and operational scaling. Drove 30%+ MoM user growth across 10+ markets via GTM and acquisition strategy. Increased daily trading volume by 25% through performance optimization. Scaled multi-channel campaigns across MENA & LATAM, and APAC, improving growth efficiency. Role concluded following the company acquisition.

Executed performance marketing campaigns across paid channels (Meta, Google, TikTok). Improved CAC and conversion rates through funnel optimization and testing. Collaborated with KOLs and influencers to support user acquisition and brand growth. Supported global expansion efforts in competitive crypto markets. Analyzed campaign performance and scaled high-performing strategies. Supported regional expansion and market growth initiatives across MENA. Worked cross-functionally with partnerships and product teams to scale user acquisition. Generated ~$30M monthly trading volume in MENA through regional campaigns. Activated 20+ KOLs, driving ~40% growth in active traders. Increased deposits by ~25% YoY via localized acquisition strategies.

Drove user acquisition and revenue growth across international markets through performance and funnel optimization. Optimized conversion funnels and customer journeys to improve lead-to-sale efficiency. Managed and scaled partner network (150+ partners), contributing to international patient acquisition growth. Worked cross-functionally with sales and operations teams to improve conversion, tracking, and revenue performance. Improved CRM workflows (HubSpot), enhancing lead management and conversion tracking accuracy. Generated $35–40K/month individually; contributed to $400–450K/month team revenue. Improved conversion rates and tracking accuracy through CRM and funnel optimization.

• Progressed through multiple roles within operations and customer experience functions. • Managed teams of 20-30 + across customer service and escalations • Coached and supported team members on performance quality and operational standards, improving overall team output. • Contributed to process improvements and operational efficiency within team workflows. • Acted as a point of support for team coordination and issue resolution. • CRM management (HubSpot)