ERP SaaS Startup in the fintech sector: +800 clients, + 50 employees, presence in 3+ countries. Applicated the SPIN technique for B2B negotiation and consultative selling. Managed hot and cold leads, involving activities such as calling, meeting, negotiation and closing. Mastered tuGerente ERP, an ERP solution that helps clients with their daily business’ operations: finance, sells, inventory, reports, etc. Conducted over +1000 virtual and in-person meetings, assisted potential clients in Bolivia, Peru and Mexico, generated over $100k in sales. Top sales performer in Q3 2023.

Handled all financial tasks of the startup. Created a financial model, tracked all costs and revenues to prioritize the most profitable activities for Reserbar. Determined investment needs and developed a new Pitch Deck that attracted angel investors for pre-seed and seed stages. This tool and our presentation helped us to be accepted by Solydes Aceleradora for a 6-month program, where other startups also participated.

Led the design of a business plan to validate the attractiveness of a new portfolio of products. Recommended 20% of the products that generated 80% of profits. Designed distribution channels for Santa Cruz, La Paz and Cochabamba. Evaluated the project using financial indicators (ROI, NPM). In charge of $10 million for new products acquisition, which resulted in a 20% increase in profit for PB.

Led the development of a business plan to validate a new line of fruit juices based on chia. We were a team of three. Executed +300 surveys to the target audience to validate and define the new line of juices. Designed marketing mix strategies to introduce the new line. Developed 5 PFD’s for the new products of the line. Planned the implementation from the documentation to the launch. Demonstrated the profitability of the project, through the application of financial indicators (ROI, NPM). The new line was successfully implemented, resulting in a 5% increase in profit for BENEXIA